step app — getting kids moving.
A movement app that gives children active minutes every day in a playful way — with child-appropriate gamification and a parent view.
The situation.
Lack of movement in children is a known problem — solutions that actually appeal to the target group are rare. They track too much, motivate too little and often don’t work in family life.
The brief: an app that children want to use — and that’s transparent and safe for parents.
What we built.
We built the step app for iOS and Android: a kid-friendly interface, gamification focused clearly on movement, no social features that aren’t age-appropriate.
The parent view shows progress in a privacy-friendly way. The app thrives on small daily impulses — not leaderboard stress.
What it delivered.
What we brought to the table.
What's technically behind this.
These concepts from our wiki are at work in this project.
Your case has things in common with this one?
30-minute intro call — we show specifically what carries over to your situation.